Resources
Case studies
Predicting Renewals and Reducing Churn at Scale: A Case Study
Effective churn management is million dollar lever to driving growth and maintaining margin.
Building data cubes for SaaS clients on subscriptions, product usage and marketing attributions
As with most SaaS businesses, our client had built up an extensive amount of data about their products and customers but crucially lacked a consolidated view of the key functions of the business, namely marketing, sales, and product usage. This view is an essential building block to sophisticated business management in the digital world – understanding the behaviour of a business’s customers today in order to predict what they might do tomorrow.
Validating a PE-backed SaaS business’s buy-and-build strategy using advanced analytics and robust data engineering to justify further group investment
A private equity owned B2B SaaS company which had pursued a buy-and-build strategy. Having completed several recent acquisitions, the client could now boast both strong organic as well as acquisition growth. However the constituent business units still used different source systems and business logic across key datasets.
Interactive data cube supports the sale of large SaaS business
A PE-backed SaaS business needed a robust analysis of revenue and churn in order to support its Vendor Due Diligence process.
Predictive Churn Model drives £1m growth in EBITDA
A PE-backed accounting and HR SaaS provider wanted to reduce customer churn and drive value from its existing customer base.
Automated BI enables real-time prioritisation of Sales leads
For a leading UK supermarket QuantSpark developed a best-in-class macro space recommendations platform.