Effective churn management is million dollar lever to driving growth and maintaining margin.

As with most SaaS businesses, our client had built up an extensive amount of data about their products and customers but crucially lacked a consolidated view of the key functions of the business, namely marketing, sales, and product usage. This view is an essential building block to sophisticated business management in the digital world – understanding the behaviour of a business’s customers today in order to predict what they might do tomorrow.

A private equity owned B2B SaaS company which had pursued a buy-and-build strategy. Having completed several recent acquisitions, the client could now boast both strong organic as well as acquisition growth. However the constituent business units still used different source systems and business logic across key datasets.

A PE-backed SaaS business needed a robust analysis of revenue and churn in order to support its Vendor Due Diligence process.

A PE-backed accounting and HR SaaS provider wanted to reduce customer churn and drive value from its existing customer base.

For a leading UK supermarket QuantSpark developed a best-in-class macro space recommendations platform.